by Drew Cannon | Jun 21, 2025 | Uncategorized
This post was inspired by a recent Reddit discussion where I responded to the question, “Should you answer when Google Ads reps call?” I shared my experience of managing and consulting for lawyers’ Google Ads accounts across the nation, in all types of markets and...
by Drew Cannon | May 30, 2025 | Firm Admin and Support, Legal Marketing, Uncategorized
What Really Happens When You Sign Up for a Big Law CRM (and What I Wish They’d Known) Here’s the truth. I help law firms with digital systems and marketing. I thought I had seen it all until I watched a major migration with Filevine and their vendor Vinetegrate go...
by Drew Cannon | May 13, 2025 | Firm Admin and Support, legal advertising, Legal Marketing, Uncategorized
The Do’s and Don’ts of using AI in your law firm This is NOT legal advice. These are not endorsements. Check your state bar and ABA rules. Most states are still updating their guidance on AI. AI can help with marketing and intake. But only if you stay in control. No...
by Drew Cannon | Nov 18, 2024 | Firm Admin and Support, legal advertising, PPC for Lawyers, SEO for Law, Social Media, Uncategorized
Intro In today’s digital-first world, law firm owners and marketers navigate a maze of agency products, search engine gimmicks, and inflated AI claims. Unfortunately, many take advantage of this complexity to overpromise, underdeliver, and, at times, outright deceive....
